Standby Growth / For independent generator dealers

More booked
home consultations.
Your dealer brand.

Meta campaigns, homeowner qualification and follow-up built around the home visits your team can turn into installations.

Book a 15-minute call

For Generac, Kohler and other standby generator dealers.

Exclusive inquiries from your campaignsYou pay Meta directlyFirst two dealer pilots open for discussion

New inquiries need
a clear next step.

Shared leads put you in a race with other dealers. A slow or unclear response can leave an interested homeowner unbooked.

Standby Growth connects your own dealer-branded campaigns to qualification, follow-up and a home survey booking. We agree your territory, capacity and lead-handling process before launch.

From your next ad
to their home survey.

Six parts of one service, with reporting focused on booked consultations. Delivery tools and consent wording are confirmed during onboarding.

01

Your brand on Meta

Facebook and Instagram campaigns run under your dealer brand, in your ad account.

02

Ask the right questions

Qualify homeownership, natural gas or propane, ZIP code and timeframe, with dealer-specific consent.

03

Make booking easy

A prompt text and email point the homeowner to your home survey calendar once delivery is configured.

04

Follow up for seven days

An agreed follow-up sequence gives homeowners who have not booked another chance to choose a time.

05

See what gets booked

A weekly report covers spend, leads, booked surveys and cost per booked survey.

06

Refresh the creative

Monthly creative updates use your own approved job photos and videos.

Before we talk

Straight answers.

Are you based in the US?

We are a UK-based team working with US generator dealers. Calls are available 9am to 5pm Eastern. Your campaigns target your agreed US service area.

Who owns the ad account and leads?

You own your ad account and pay Meta directly. Inquiries generated by your dealer-branded campaigns go to your business and are not sold to other dealers.

Can Generac co-op funds help?

Generac co-op funds may cover eligible advertising spend. Eligibility, approvals and reimbursement depend on your program and must be confirmed with your dealer representative. We do not assume you qualify.

How do you handle homeowner consent?

Dealer-specific consent is part of the proposed qualification and follow-up setup. Wording, records, opt-outs and delivery providers need review before any live text or email automation is activated.

Do you guarantee installations or a lead price?

No fixed number of installations or cost per lead is guaranteed. Your capacity, margins, service area and closing process shape the goals. We report confirmed booked surveys and review what happens after them.

Can I see the homeowner experience?

View the fictional Example Power Co. demo. It shows the proposed form and booking journey. It does not send messages or collect real homeowner inquiries.

Let’s look at your territory

Room for more
generator installations?

We’ll discuss your service area, capacity and what you retain per job, then decide whether a pilot makes sense.

Book a 15-minute call

Calls 9am to 5pm Eastern.
You can also email hello@pipelineplus.agency.

Book a call ↗